Writing Samples

While I have written for numerous clients, I will not trot out extensive blocks of brochure or ad copy here. Instead, there are links to various blogs I have penned i the last several years, and three press release samples below .



A new way to explore food and wine expertise

Hot Tub, Wine, Dine, Sleep (Repeat)

Raichlen’s Caveman T-Bone Takes Off

Bigelow Tea:

Setting Sail for Columbus Day

Bigelow Tea Recognizes Gluten Freedom In National Celiac Disease Awareness Month

Bigelow Tea: Your Tea, Your Lifestyle, And Healthy Moderation

Bigelow Tea Unveils The Fall/Winter Catalog Online and Off!

Bigelow Tea Honors Our Veterans And Military This November 11 (and Every Day)


(02.04.11) Ecover Celebrates the Clean Water Act and America’s Ecological Awakening

(01.19.11) A Sustainable Lifestyle Continues to Flourish in San Francisco

(01.17.11) Ecover Shares “Plastic State of Mind” Video

Ecover Looks At The Advocacy Eco Moms, Growing Beyond The Gate…

From Supermarket to Stock Markets, Ecover Sees Growth in Sustainable Investing

Is it Time to Update Your Energy Conservation Thinking?


Steve Jobs and the Corporate Persona

Adding SMS to your marketing arsenal

HTML5 Continues to Astound — See SI’s Google I/O Demo


 Press Releases:


For Immediate Release

Contact: Ski Sullivan





Complete Athlete Launches Performance Program with PrimeTimePlayer

March 25, 2009 — Dallas / Fort Worth, TX

In an agreement reached this week, the Complete Athlete (CA) will partner with PrimeTimePlayer (PTP) to provide high-level baseball and softball instruction and performance analysis for athletes across North Texas. The partnership, a first in the D/FW area,  will provide a range of services including pitchers’ prep programs, performance symposiums, high-speed motion analysis and recruiting preparation seminars & services starting in May 2009 for players aged 12-25 in both sports.

“We are truly excited about working with (NFL Network analyst, eight-time Pro Bowler and MLB player) Deion Sanders and his PTP staff to deliver pain-free performance, said Donnie Watson, co-founder of the Complete Athlete. “In our work with Dr. James Andrews, it’s always been our mission to teach and train to avoid the surgeries and injuries becoming epidemic in baseball and softball. This partnership helps us reach more athletes more quickly, and to work with coaches, trainers and professionals to help players excel.”

The Complete Athlete (CA) was founded by former NCAA Division 1 coaches Donnie Watson and Jenifer Wells (a 3-time All-American and national champion team softball player), in conjunction with The Andrews Institute, of Birmingham, AL and Gulf Breeze, FL. CA is dedicated to providing a proprietary blend of education, instruction and analysis to baseball and softball pitchers and position players to better enable them to avoid injury and reach their performance potential as they pursue college and professional team roster spots.

According to Watson, the partnership will reach from Frisco to Fort Worth, utilizing PTP facilities and venues to give more baseball and softball athletes access to the tools for gaining higher visibility with college-level coaches and professional scouts for “all the right reasons.” Recruiters will know that each of these athletes completes the program with a full understanding of their physical and emotional capabilities along with the tools to present a dossier that outlines their achievements, capabilities and assessment results.


“We’ll show the players the correct path, help them take ownership of the process, and work to make them the best they can be without sacrificing their health or attitude,” adds Wells.

Athletes, parents and coaches seeking information on CA/PTP events may call Donnie Watson at 214.704.8017.


PrimeTimePlayer is the brainchild of business partners DL Wallace, and former NFL and MLB star Deion Sanders. Alongside Sanders’ highly-rated televised football training, Prime U, PTP develops student athletes on many levels, preparing them for college and professional-level play and showcases their talents via player training, combines, clinics, showcases and PrimeTimePlayer Pages; printed directories distributed to college-level recruiters.

For additional information on Complete Athlete baseball and softball programs, and Coaches’ Certification, contact Ski Sullivan @ 214.957.8059, or visit www.complete-athlete.com



The Montane Condominiums

2848 Woodside @ Allen St., Dallas




The Montane Condominiums offer a haven for those who want an urban lifestyle on a par with New York, Chicago or San Francisco’s finer neighborhoods. If you demand the ultimate in pampering and privacy in a highly-finished custom home, then welcome home.

At the heart of The Montane lifestyle is the opportunity to live in the historic State-Thomas neighborhood amidst Dallas’ finest entertainment venues, where more than 50 restaurants and cafes and plenty of shopping, entertainment, and cultural offerings are within strolling distance.

With just 30 residences in the seven stories of this intimate mid-rise, there quite simply is no comparison in the downtown, Uptown, or Turtle Creek areas of Dallas.  When you tour one of the five residence plans of The Montane, it is immediately apparent this isn’t a typical loft or high-rise project. Inside the building’s classic exterior (the crown is ringed with custom-sculpted owls) each spacious residence is designed to accommodate a resident’s own designer touches. Amidst the custom molding, tall ceilings, multiple fireplaces and stately finishes there is ample room for the furniture, art and designer touches that make a house a home.

At The Montane, extras are standard…and the standards are very high. Private elevators, eFob access, service corridors and underground parking provide the extra measures to protect your privacy.  Custom sound insulation (it’s the only building in Uptown certified by concert-hall engineers) and the lifelong durability of steel and concrete commercial construction means your home here will provide an oasis from the bustling city below for as long as you choose to live here. City views, imported stone and wood finishes, and a state-of-the-art computer/video/audio communications system all further the notion that you can live Uptown and sacrifice nothing in the process. Take comfort knowing that living here means you’ve latched onto one of the most highly-valued ownership opportunities in Dallas..

Interior features of the building include multiple gas fireplaces with custom-designed mantles, hardwood and marble flooring, oversized walk-in closets, 10-foot ceilings, utility rooms for full-size washers and dryers, recessed lighting, double-glazed windows, and individual A/C units. Gourmet kitchens feature full-height European-style cabinets, granite countertops and backsplash, stainless steel appliances, five-burner gas cooktops, and built-in wine coolers. Baths feature designer nickel-finish faucets, marble surround bath tubs and marble walk-in showers, marble flooring, limestone countertops, his and her vanities, full-height mirrors, and personal height cabinets with 30-inch vanity recess. Floorplans range from 1,397 square feet to 2,548 square feet and are priced from $330,000 to $589,000.



La Cascada Continues Brisk Sales Pace on Final Homes

The final homes are being offered for sale at the La Cascada Condominiums in downtown San Antonio, and prospective buyers are taking note, driving mid-summer tours to record levels for the property.

Perhaps it’s the immediate availability of these few choice residences, or the high value-to-price advantage the homeowners enjoy in the building. Regardless, interest is as high as the building itself.

And, as more buyers tour the property, many are surprised to learn how active this “hot” real estate market still is and why their choice of La Cascada is so savvy.

The Promise of Chic Urban Living

New concepts are on the San Antonio map, with developers looking to add buildings to the skyline while giving downtown residents a chance to enjoy all the beauty and excitement normally reserved for tourists in the vibrant Riverwalk district.

Betting on the promise of things to come, some buyers and investors are signing reservations documents, and even going to contract on as yet unbuilt and unfinished units. However, after sometimes lengthy waits, others are choosing to live where construction is completed and luxury living is available today. Those buyers are choosing the spacious condominiums of La Cascada.

“We saw lots of interesting activity in our early sales days too,” says La Cascada developer Mitch Meyer. “From speculators to inside-track people hoping to cash in on investments, there was a lot of motion but little progress. It’s not until you have solid product available that a building becomes a real community, and like it or not that takes months or years, not weeks.”

According to Curtis Bowers, an agent with King William Realty, and a sales associate for La Cascada, it typically takes a lot of patience to buy a new-construction condominium.

“We see frustrated buyers and agents, tired of waiting, unhappy with temporary living arrangements, and anxious to find a high-rise home that’s ready-to-go,” he says.

The Advantages of An Early Start

La Cascada was planned and developed before condominium markets heated up (then cooled off) across the United States, and more significantly, before construction costs soared due to Katrina-related shortages and market shifts. This economic advantage meant that more could go into the design and development of the living spaces, and that significantly larger homes could be offered at reasonable prices.

With an opportunity to build a highrise luxury address second to none in San Antonio, the development team behind La Cascada saw to it that no corners were cut in bringing a first-rate Riverwalk living experience to this dynamic city.

Inside each residence, there are sumptuous hardwoods, granites, tile and marble finishes. Separate tubs and walk-in showers in large bath areas, and walk-in closets complete the custom-home touches.

The building also features private, gated parking and a lobby staff to help maintain each home owner’s privacy.

Carefree In The Heart of the Excitement

With it’s 12 stories perched a short stroll from downtown’s cultural, entertainment and shopping hotspots, life here is as fast or languid as you wish. Spacious floorplans bring to mind more custom-home than highrise, and the many accommodations within mean you only go out when you see fit. a fitness center, business center, multiple balconies and a rooftop pool and spa make home a fabulous alternative to going out.

And, with the advent of additional shopping downtown (the new Hippo’s deli and market just opened next door) and growth in the King William areas, the amenities and personal conveniences residents covet are within a short walk or drive. And, for homeowners working downtown the convenience means losing commutes and the resulting headaches. Recently interviewed for an San Antonio Express News feature on high-rise living, homeowners Greg and Teresa Johnson figured they’ve regained roughly 28 hours a week with no commute or lawn work.

“It’s been liberating,” said Teresa.

For more information on La Cascada, visit the property website at www.lacascadaluxury.com  or call 210.320.5769 for a private tour.


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