Archive | Musings
12
Feb

All Seriousness Aside

This week has been an adventure. New sites launching for Complete Athlete, Wolfsburg Motors, some refinements underway for the Texas Trail of Fame and (for you inspired luxury interior designers and architects) J.L. Anthony is getting ready for some big announcements. That being said, it’s time to take 3+ minutes to revel in some musical frivolity. […]

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16
Mar

Finding Your Muse

When you work in a “distance” capacity, creative sparks aren’t as commonplace as say, in an agency or go-go corporate environ. Sometimes, they’re more like little embers, still hot to the touch and capable of starting something, but not as zippy gee whiz-y. Truth be told, that’s okay because working alone requires a different focus, […]

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29
Feb

Angelina Jolie – Cult of Personality

After reading all the hubbub about her vamping and hanging that ham bone out there for the world to adore, pharm we had a little fun. This seems more apropos. Medication errors can happen anywhere, but mistakes in dispensing remedies injure thousands of people a year. Several medicaments are antifungal medicines. As sure as a […]

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02
Feb

Reviewing the Komen Debacle

If you haven’t read more than one post or article on the communications meltdown the Susan G. Komen Foundation has inflicted upon itself, well you’ve been busy. We have observed some push-back on the proliferation of pink due to their successfully marketing their chief cause, including some of the ridiculous products and services attempting to […]

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26
Jan

The Swiss Armytization

Marketing communications denizens trolling the employment postings of late are feeling a bit inadequate. And why not? Writers must know html, designers have to be able to blog, press relations folks must have stronger marketing skills and so on and so on and whatever. As our dear friends in the HR bubble struggle to meet […]

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24
Jan

Social Media Isn’t the MarCom Stepchild

Several recent conversations glaringly revealed what many of us working the marketing communications beat know to still be true: the majority of corporate marketing folks still view social media as the bastard stepchild in their communications strategy. Point of fact, it’s really even closer to the company newsletter: often neglected, always an afterthought and largely […]

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29
Dec

Coming Soon: New Art for Your iPhone

We’re developing a cool new app for the iPhone that makes your home and lock screens into cool places to store original artwork. It’s not earth shattering, anyone can make their own and show it off on the phone, but we’re going to make some nifty designs up and  offer them for one price. You’ll […]

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